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As a company built in the North with a reputation for craftsmanship, reliability, and straight-talking service, Mercer Exhibitions & Events has always moved with the times. But the exhibition and events industry is changing faster than ever—and we’re not just keeping up. We’re leading the charge.
Today, we’re proud to introduce Max Mercer, our brand-new Digital Brand Ambassador & Virtual Spokesperson, created to enhance how clients experience our brand both online and in person.
Max represents the next wave of event technology and AI-driven customer engagement, helping us stay ahead as the world of exhibitions evolves.
Why Mercer Exhibitions Has Launched a Digital Brand Ambassador
The exhibitions landscape has shifted dramatically. Audiences expect instant information, seamless service, and innovative experiences—and technology now plays a crucial role in delivering all three.
Introducing Max Mercer allows us to meet these expectations head-on.
Key Reasons We Introduced Max Mercer
- 24/7 Customer Interaction: Max is available on our website around the clock, offering quick answers to common questions and delivering immediate support to new and existing clients.
- Enhanced User Experience: As a virtual spokesperson, Max makes navigating our services clearer, more engaging, and more interactive.
- Future-Ready Brand Positioning: Leveraging AI tools like Max helps keep Mercer at the forefront of digital transformation in the exhibition industry.
- Scalable Global Communication: Whether you’re contacting us from Lancashire or Los Angeles, Max can communicate consistently and effectively—supporting our aim for international growth.
- Showcasing Innovation: Max represents our commitment to adopting cutting-edge event tech, reinforcing Mercer’s reputation as a leader in creative, modern exhibition solutions.
The Benefits of Max for Our Clients
Introducing Max isn’t just about innovation for innovation’s sake—it’s about improving the Mercer experience for everyone who interacts with us.
What Max Brings to the Table
- Faster communication through real-time chat
- Clear guidance for clients exploring exhibition design, project planning, and stand builds
- Improved accessibility for international audiences and out-of-hours enquiries
- A consistent, engaging digital personality that reflects the Mercer brand
- A modern touchpoint that blends AI, creativity, and customer service
Max makes our digital journey smoother, more dynamic, and far more personalised—ideal for a world that expects more than static web pages and slow contact forms.
New Video Coming Soon: Meet Max Mercer Properly
We’re putting the finishing touches on a brand-new introduction video that gives you an inside look at Max, how he came to life, and how you’ll be seeing more of him across our platforms.
This video will:
- Highlight our investment in AI and digital innovation
- Showcase Max’s capabilities
- Outline how he’ll support our clients and teams moving forward
Keep an eye on our channels—it’s coming soon.
Mercer Exhibitions: Innovating with AI to Lead the Industry
At Mercer, we blend traditional Northern values—work ethic, honesty, craftsmanship—with forward-thinking digital strategy. For us, adopting new technologies like AI isn’t optional; it’s essential for delivering world-class experiences.
Our Commitment to Innovation
- Using emerging technologies to enhance design, communication, and project delivery
- Staying ahead of global trends to remain competitive internationally
- Creating smarter, more efficient systems that benefit both our team and our clients
- Demonstrating leadership in AI adoption within the exhibition and events sector
Our ambition is simple: to be recognised as market leaders on an international scale, delivering the same high-quality service, supported by the same passionate team, no matter where our work takes us.
The Future of Mercer Exhibitions Starts Here
Max Mercer isn’t just a digital upgrade—he’s a statement. A sign of where we’re heading and how we intend to lead.
A future where craftsmanship meets cutting-edge technology.
A future where Northern know-how drives global innovation.
Come meet Max for yourself—he’s live and ready to chat on our website right now.
The future’s looking bright.
The future’s looking bold.
The future’s looking very Mercer.
Connect with Mercer Exhibitions
For exhibition stand design, event production, and full-service support across the UK and international shows, contact our team today:
sales@mercerexhibitions.co.uk
08000 38 55 75
www.mercerexhibitions.co.uk
